Logo Design

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Peg’s Bike, The new logo was designed based on one of our longest standing staff members daily form of transportation. Our finance manager was even seen riding to work in the winter. The design was an intentional illustration promoting buying from our local co-op and encouraging environmental friendly transportation between both co-op stores. Filled with local produce, honey, the basket holds changing ‘in-season/holiday’ specific goodies carried at the co-op. The style of design is colorful and playful to cater to young families.

New Hampshire Boat Museum, "Just Add Water" Campaign

Logo design for "Just Add Water" Campaign.

New Hampshire Boat Museum, located in Wolfeboro Falls, NH, approached Graphic Details with a need for a new logo design to represent their upcoming campaign, encouraging wooden boat historic preservation, outdoor recreation, clean water/ environmental practices and wooden boat building. The audience being inter-generational, family oriented, appreciators of wooden boat tradition, and outdoor recreation. The campaign runs for four years, and the collateral and logo are used the entire time to solicit for funds.

The Campaign has been so successful, that the New Hampshire Boat Museum is submitting the design to the New England Museum Association for a design award.